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Marco Alberto Hojel

Marco Alberto Hojel

I’m a machine learning researcher and senior Honors CS student at UC Berkeley.

I spent nearly a year deep in panoptic segmentation for satellite imagery, informal urban sprawl, and venture building around an idea advised by Grant Ricketts and Alejandro Maldonado, incubated at SkyDeck, recognized with Berkeley’s Changemaker Award at Big Ideas, and supported by AIEB. That chapter taught me a lot about execution under real-world constraints in Mexico.

I’m now rebuilding from first principles as a creator, developer, and leader.

Email · Twitter · LinkedIn · GitHub

Now (validated timeline anchors)

Representative experiences are highlighted. This “Now” section uses verified timeline anchors only.

Research

Finding Visual Task Vectors
ECCV 2024 · ICML MechInterp Workshop 2024

Finding Visual Task Vectors

Alberto Hojel, Yutong Bai, Trevor Darrell, Amir Globerson, Amir Bar

We studied attention heads in visual prompting (MAEVQGAN) and used learned task representations to improve behavior, speed, and performance via targeted patching positions.

arXiv · OpenReview · GitHub

CoolClimate
URAP · Aug 2022 – Jan 2023

CoolClimate Research Apprentice

Energy and Resources Group

Worked on consumption-based GHG accounting and a modular climate action data portal for U.S. cities, combining diverse datasets into a practical decision tool.

Site

Work

Briefly AI
ML Engineer + Cloud Dev · Summer 2023

Briefly AI

Built cloud infra to stream Zoom transcripts into GPT-4 workflows for extracting insights and action items after meetings.

Page

DjangoAWSGPT-4ReactZoom Webhooks
BlackPrint
Founder · Aug 2022 – May 2023

BlackPrint Technologies — Remote Sensing + ML for Urban Growth Monitoring

Built a geospatial AI approach for cadastral updates in Mexico using satellite segmentation and change detection. Admitted to SkyDeck Batch 15 and received Berkeley Changemaker recognition.

Elevator pitch · Deck · Award

Vitrica
Project Manager · May 2022 – Aug 2022

Vitrica, S.A. de C.V.

Built an IoT-first industrial analytics platform for textile manufacturing: ESP32 nodes, MQTT pipelines, AWS IoT Core, DynamoDB, and real-time decision dashboards.

Site · Slide deck

Allie
Infrastructure Developer · May 2021 – Aug 2021

Allie Alianzas Estratégicas

Implemented cloud data workflows and geospatial collection tooling for large-scale debt recovery operations, improving addressability, throughput, and collection performance.

Site · Slide deck · Impacts

Miscellanea